The theme set by the World Alliance for breastfeeding Action (WABA) for WBW 2015 is:
World Breastfeeding Week is coordinated by the World Alliance for Breastfeeding Action (WABA), a global network of individuals and organizations concerned with the protection, promotion and support of breastfeeding worldwide based on the Innocenti Declarations, the Ten Links for Nurturing the Future and the WHO/UNICEF Global Strategy for Infant and Young Child Feeding.
The WBW 2015 theme on working women and breastfeeding revisits the 1993 WBW campaign on the Mother-Friendly Workplace Initiative.
Link to the WABA site for more information on the initiative: http://worldbreastfeedingweek.org/index.shtml
Breastfeeding Challenge: October 3, 2015